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Did you know that 94% of first impressions relate to your site’s web design? Everyone knows the saying that you don’t get to make a first impression twice and that’s incredibly true. When your potential customers visit your website for the first time you need them to be incomplete disbelief at how professional and relevant your website looks. You need to have a website that not only stands out but is also efficient and effective.
After reading a statistic that stated that 75% of website credibility came from the design of the website I knew right away that I had to do my research and find the best website builder for WordPress. Now this wasn’t easy, but after in-depth research I came across Elementor, the number one FREE WordPress page builder.
It’s no secret that not many people are big fans of WordPress page builders since over the years they have had their ups and downs. However, Elementor has silenced all the rumors and shines on as the best landing page builder for WordPress in 2020. Elementor has tons of mind-blowing features that make it stand out and make it great for anyone who is looking to take their WordPress website to the next level.
So without further ado, let’s dive straight into this Elementor review.
Related: The Best Landing Page Builder in 2020!
Table of Contents
What is Elementor?
In a nutshell Elementor is a website page builder made specifically for WordPress users. They built the entire platform to allow the user to create professional-looking landing pages as easily as possible. Now before I talk about all of Elementor’s great landing page builder features I will let the numbers do the talking.
Elementor only recently launched in 2016 but today they have over 5 MILLION installations in over 180 countries. They even claim that a new website is created using its platform every 10 seconds. They also have over 4,500 five star reviews!
Elementor was built in order to make the website design process straight-forward and effective. Elementor has a simple goal and that is to empower web professionals to create powerful and beautiful websites using the most comprehensive all-in-one design solution.
Elementor focuses on solving any problems and challenges that arise from web design. Through advanced technology, they have created a community-driven platform that does just that.
Try Elementor For FREE For 30 Days!
What are Elementor’s best features?
Elementor is packed with some amazing features that have made it a force to be reckoned with in the landing page builder industry. Let’s check out these features that have made Elementor what it is to do.
Editor
Of course, we have to start off with the Editor, after all, this is what Elementor does best. When it comes to editing and designing your WordPress website you need a process that is easy to implement but still produces an amazing end product. Elementor has a whole system set out for this, with the Drag & Drop Editor building your website can be a fun and straightforward process and I can guarantee that you will be proud of the end result.
Imagine designing your website live and having a birds-eye view of every element that you are styling! Needless to say, making changes can be done in seconds so your users won’t be at a disadvantage when you make changes to your website.
If you are detail-oriented then this website builder is perfect for you, you can customize every single thing on your website all from one central interface. This intuitive interface offers maximum layout control of your entire website. Some of the interface features include Navigator, Copy/Paste, Copy Style, and many more!
Other cool features of the Editor include Finder, a search window that allows you to go anywhere on your website. You will also be equipped with Revision History, Auto Save, Redo & Undo, and the ability to edit in draft mode.
Elementor offers every editing option that you need in order to create the perfect landing page for your website. They offer tons more features as a part of the Editor Tool, you can check them out HERE.
Design
I have some great news! You don’t need to be a graphic designer to create an award-winning website on WordPress. Luckily for you Elementor comes equipped with every design tool that you will need in order to ensure the success of your website.
Paired with the Drag & Drop Editor as mentioned previously, the possibilities are endless when it comes to the creativity behind your websites. You are equipped with thousands of fonts and you can even upload your own custom fonts. Moreover, with a full palette of colors to choose from you are one step closer to leaving a smile on every one of your website visitors.
One of my favorite parts about this feature is that you can animate any area of your website with parallax, mouse effects, and tons of other mind-blowing animations and interactions. If you’re a designer or an artist at heart then that’s no problem, Elementor offers a Freehand feature that makes it easy to adjust your website to suit.
You can also make your Background stand out through the 26 shape dividers you are given access to. Other features of the Elementor design functions include custom fonts, custom color picker, lightbox overlay, inline elements, font awesome, and enhanced background images. To see more information on each of these features click HERE.
Try Elementor For FREE For 30 Days!
Marketing
What good is it having a beautiful website and no one sees it? Well, Elementor thought of that and that’s why they positioned Elementor as an all-in-one marketing solution with the simple goal in mind to build successful websites and landing pages that drive traffic, sales, and conversions.
The features of this marketing solution allow you to position your website in a way that it takes care of your customers at every single step of the customer journey. Moreover, you will be equipped with templates that were tested and proven to increase your overall conversion rates.
Furthermore, you are given all the skills needed to create design-oriented popups that have one job in mind and that’s to increase leads which will result in an increase in sales! You can also integrate with your favorite marketing tools like GetResponse, Constant Contact, and Drip which gives you the opportunity to build a solid system!
All in all, this feature helps you optimize your entire sales funnel, it’s as simple as that.
Theme Builder
In case you didn’t know Elementor has the #1 WordPress theme builder on the market. This feature simply lets you create unity amongst your website and guarantees that everything will remain consistent. Say goodbye to being limited to building static pages! This means that if you make a single style change on your website it would directly impact multiple areas of your website. The Theme Builder allows you to build a theme for your website that is unique to specifically you and your business.
Don’t know where to start? That’s okay. Elementor has a bank of templates that you have full control over and can customize to how you see fit.
Other key features of the theme builder include fully customizable templates, multi-location layouts, sticky headers, 20 + dynamic widgets, pre-designed blocks, and custom field integration.
My favorite part about the Theme Builder has to be accessible to the widgets. We will be talking about the widgets in some greater detail a little later down in the article.
Try Elementor For FREE For 30 Days!
Popup Builder
Building creative and interactive pop-ups shouldn’t be hard and thankfully it doesn’t have to be when you design them with Elementor. Elementor offers an exclusive feature that allows you to begin designing amazing WordPress popups with incredible capabilities. You can create any kind of pop up that you want from Fly-in pop-ups to Full-Screen Pop-ups to Hello Bars, the possibilities are never-ending.
Adding content from your website straight into your popups has never been easier and you don’t even need any coding skills in order to set this up in the best way possible. You also have the option to determine exactly which pages and posts you want your popups to show on. Furthermore, you can enable triggers that will only activate your popups when an action happens. It doesn’t stop there! You can also show popups to users who have met certain requirements.
Moreover, there are over 100 different popup templates to choose from so you will never worry about having the same popup banner as your competitors.
WooCommerce Builder
Almost every single business today is transitioning online, it’s no secret that e-commerce is dominating every industry. In fact, by the year 2021, worldwide retail e-commerce sales will reach 4.9 trillion! One of the biggest names in the e-commerce space is WooCommerce, for years they have been making a name for themselves. Thankfully Elementor integrates seamlessly with them to provide a unique experience.
With Elementor you are given the opportunity to bring that online store you always dreamed of to life. Only through the WC Builder are you able to design product pages without ever having to touch a single line of code.
The WCBuilder pairs customization with high performance in an impressive and effective way! You are given full artistic freedom to design your product page in the exact way that you know will resonate with your target customer the most.
It also comes with a huge library of widgets that are designed to improve the overall functionality of your sales page which gives you the flexibility you always dreamed of. Some of these widgets are engineered to improve your page speed, page performance, and much more!! They also offer a one-click installation.
Some of these WooCommerce Widgets include:
- Product Breadcrumbs
- Product Title
- Product Price
- Product Rating
- AND MUCH MORE!
Try Elementor For FREE For 30 Days!
Widgets
Imagine being able to add increased functionality to your website’s landing page. The Widgets by Elementor allow you to do just that. Every single widget that’s offered by Elementor provides advanced customization options so you can fine-tune and perfect them in order to get the result you deserve!
Some of the Basic Widget options include:
- Google Maps
- Progress Bars
- Social Icons
- Star Ratings
- Testimonial Sections
- Buttons
- AND MUCH MUCH MORE!
I’m not joking when I say they’re hundreds of widgets, to see the full list of basic widgets click HERE.
Professional options include:
- Portfolio sections
- Countdown timers
- Reviews
- Facebook Widgets – This is one of the strongest widgets when it comes to boosting your social presence.
- Price List
- Price Table
- Testimonial Carousel
- AND MUCH MORE!!
To see the full list of professional widgets click HERE.
Have an idea for a widget? With Elementor you can build your own widget from scratch.
Integrations
Imagine the possibilities if you are able to integrate with your favorite apps that you use every day! Some of these integrations include MailChimp, AWeber, Drip, Active Campaign, ConvertKit, and even HubSpot. They even have an option where you can build your own integration.
Try Elementor For FREE For 30 Days!
Made With Developers in Mind
If you are a developer then Elementor was made with you in mind. Elementor offers a platform that connects developers in order to create a community with one goal in mind and that’s to create a world-renown landing page builder.
Elementor goes the extra mile and provides systems that allow developers to create custom solutions inside its infrastructure. They even offer tutorials from seasoned developers who have years of experience under their belts. Some of the features that are offered for developers include custom widgets, code references, and hooks.
All in all, this feature was built for developers by developers.
Elementor’s Customer Support
When it comes to building your landing pages regardless of where you’re at on your journey there always comes the time when you might want that additional help from a dedicated support team. Thankfully Elementor provides just the team for that. Not only do you get access to a support system that operates 24 hours a day, 7 days a week you also get access to an extensive Knowledge Base, Website Tutorials, Video Tutorials, and a FAQ page.
How much does Elementor cost?
When it comes to Elementor’s pricing it’s FREE for the most part. If you decide to go with the personal plan and up it’s still a great bang for your buck! Here is the full list of Elementor’s pricing:
The Personal Plan begins at $49 per year.
The Plus Plan begins at $99 per year.
The Expert Plan begins at $199 per year.
These plans differ depending on the number of websites you will be applying to Elementor to. For an added extra peace of mind, they also offer a 30-day money-back guarantee.
Try Elementor For FREE For 30 Days!
Elementor’s Pros and Cons
Like every other software platform on the market, Elementor has its fair share of advantages and disadvantages. Here are Elementor’s pros and cons.
Pros:
- It provides the easiest way to create beautiful but effective landing pages.
- It offers a unique way to be presented on mobile.
- One of the most advanced popup builders for WordPress in the market.
Cons:
- If I’m being 110% honest I haven’t found much fault with Elementor. If you have had any good or bad experiences on Elementor leave a comment in the comment section below.
Who is Elementor for and is it the best Landing Page Builder For WordPress?
All in all, if you want complete full control of exactly how your website looks then Elementor was definitely made with you in mind. You are given complete and full access to designing every single detail on your website. I would say if you have a small business then the features that Elementor offers would be most beneficial to you!
Elementor isn’t only limited to the beginner but it was also designed for the developer who wants to get into the core of the infrastructure and take its functionality to new heights.
There’s no doubt in my mind that Elementor is the best landing page builder for WordPress on the market and it continues to innovate and prove itself in the marketplace. If I was personally building a new website today I would definitely choose Elementor as the page builder I would use.
