If you are reading this article then I can assume that you are looking for the best FREE email marketing tools to help grow your online business.
I can’t blame you, email marketing is extremely important, after all by the year 2023 the number of active email users is forecasted to reach 4.3 billion.
In this article, I will be revealing the 12 best free email marketing tools that will help you grow your online business.
So without further ado, let’s dive straight into the goodies.
Table of Contents
- In a hurry? Here’s the list of the 12 Best Free Email Marketing Software!
- 12 Best Free Email Marketing Tools
- 1. MailerLite
- 2. ConvertKit
- 3. Sendinblue
- 4. Omnisend
- 5. Mailchimp
- 6. Mailjet
- 7. Moosend
- 8. Sender
- 9. EmailOctopus
- 10. SendPulse
- 11. CleverReach
- 12. Benchmark
- What is the best free email marketing tool?
- Comparisons
In a hurry? Here’s the list of the 12 Best Free Email Marketing Software!
In a hurry?
Here’s a quick glance at the 12 best free email marketing software.
- MailerLite
- ConvertKit
- Sendinblue
- Omnisend
- Mailchimp
- Mailjet
- Moosend
- Sender
- Email Octopus
- Benchmark
- Send Pulse
- Clever Reach
Keep reading to see a detailed look at each of these email marketing tools and why I think they deserve to be on this list.
12 Best Free Email Marketing Tools
1. MailerLite
Coming in at number one is none other than MailerLite. MailerLite is an email marketing software that allows anyone to create professional email marketing campaigns.
MailerLite was founded in 2010 and today has over 980,000 customers worldwide and that number is increasing every single day!
MailerLite has a ton of cool features that make it a force to be reckoned with. These features include a landing page builder, a drag and drop editor, pop-ups, email automation, A/B split testing and the list goes on.
The best part? They have a very generous Free plan. In fact, I can go as far as saying that they have the most generous Free plan on this list.
The Free plan allows you to send up to 12000 emails per month to a subscriber list of up 1000 subscribers. Even if you want to send unlimited emails to that 1000 subscribers the price will just increase to $10 per month.
All in all, MailerLite deserves to be number one on this list given its generous free plan as well as its comprehensive features.
Click here to read the full in-depth review of MailerLite.
2. ConvertKit
ConvertKit is an email marketing tool that was built to help creators make a living online. They help these creators through features and tools like forms, email automation, and landing pages. My favorite feature has to be the visual automation builder which makes building automation an easy step by step process.
Moreover, ConvertKit was founded in 2013 by David Wheeler and Nathan Barry and has grown to have over 19,500 customers worldwide.
That being said, ConvertKit has a Free plan that allows you to manage 1000 subscribers. This Free plan also gives you access to unlimited landing pages & forms, unlimited traffic, a customizable domain, email broadcasting, and subscriber tagging.
The best part? You don’t even need to enter your credit card information in order to get started!
All in all, ConvertKit is a user-friendly email marketing tool and no doubt deserves to be on this list!
Click here to read the full in-depth review of ConvertKit.
3. Sendinblue
Sendinblue is an email marketing and marketing automation software that was designed specifically for small and medium-sized businesses. Sendinblue offers cloud-based digital marketing tools to over 175,000 growing companies around the world.
They have a wide range of features such as landing pages, forms, SMS marketing, and the list goes on.
Sendinblue has a Free plan that allows you to send up to 300 emails per day to unlimited contacts! This is the first email marketing tool on this list that allows you to send emails to unlimited contacts.
All in all, Sendinblue is an excellent marketing automation tool, however, it wouldn’t be my first choice in a recommendation to a complete beginner.
Click here to read our full in-depth review of Sendinblue.
4. Omnisend
Omnisend is an email marketing software designed specifically for eCommerce. They have one simple goal and that’s to help teams grow their sales through the power of email. They provide a comprehensive approach to converting visitors into lifelong customers.
Omnisend has a ton of features that make it stand out against its competitors, these features include segmentation, reportings, visually appealing automation workflows, and SMS messaging.
That being said, Omnisend has a Free plan that allows you to send up to 15,000 emails per month. This Free plan also includes email campaigns, signup forms, boxes & popups.
If you are looking for another email marketing tool designed for eCommerce then click here to check out our review on Drip.
Click here to read our full in-depth review of Omnisend.
Try Omnisend For FREE Today !!
5. Mailchimp
If you have ever heard of email marketing then there is a good chance that you have probably heard of Mailchimp. Mailchimp goes a step further than just email marketing and provides a whole range of different marketing automation features.
Mailchimp was designed to help small and medium-sized businesses build and maintain solid relationships with their customers through automated emails and other great features.
Mailchimp was founded in 2001 by Ben Chestnut and Dan Kurzuis and has grown to help millions of businesses worldwide grow their online presence.
Mailchimp has a great Free plan. On the Free plan, you can send up to 10,000 emails to up to 2000 contacts. This Free plan also comes with 1 audience and 1 seat.
All in all, I would say Mailchimp is a great starting point for beginners who are now being introduced to the world of email marketing.
Click here to read the full in-depth review of Mailchimp.
6. Mailjet
Mailjet is an email delivery service that was built for developers and marketing teams. Mailjet is a real-time cloud emailing platform that improves the deliverability of emails and allows users to track and monitor their sent emails.
Mailjet was founded in France in 2010 and to date, they have over 25,000 clients worldwide and they send close to 1 billion emails every single month.
Moreover, Mailjet gives you access to analytic tools and intelligent APIs that offer incredible flexibility to create, send, and optimize emails.
That being said, Mailjet has a Free plan that has no expiring trial and you don’t even have to put in your credit card information! This Free plan allows you to send up to 6,000 emails per month (200 emails per day) to unlimited contacts.
All in all, Mailjet isn’t for the beginner who is now being introduced to email marketing, it is more suited for the developer or marketer who wants a better deliverability rate.
Click here to read the full in-depth review of Mailjet.
7. Moosend
Moosend is an email marketing service provider that was designed to make it easy for you to construct and send out high-converting email campaigns.
Moosend has a wide range of features that make it stand out against its competitors like list management, segmentation, marketing automation, landing pages, a/b testing and the list goes on.
Now I must admit that Moosend may not be as advanced as some of the other email marketing tools that I have reviewed but at the end of the day it gets the job done!
Moosend offers a Forever Free plan that offers all of the core features at no additional cost! This plan allows you to send unlimited emails, gives you access to sign-up & subscription forms, and gives you access to reports & analytics.
Even if you choose to upgrade to the Pro plan, you will only be billed $8 per month. Wow, I mean what is there to lose.
Click here to read the full in-depth review of Moosend.
Click HERE To Try Moosend For FREE!!
8. Sender
Sender is an email marketing platform that provides you with all of the tools and functionality that you need in order to begin sending out amazing high-converting emails.
Sender has a very visually appealing drag and drop editor which gives you the ability to create beautiful emails in just a matter of minutes. I also like how the automation workflows builder is laid out, extremely professional and well put together!
Sender has a Free plan that allows you to send up to 15,000 emails per month to up to 2,500 contacts and this gives you access to all the features that Sender has to offer.
The best part? No credit card is required and you can cancel at any time.
All in all, Sender has a great user interface and provides you with everything that you need in order to begin building and sending out high-converting emails.
9. EmailOctopus
EmailOctopus is a robust email marketing tool that was designed to help you manage your subscribers for “less”. In fact, EmailOctopus boasts of being the cheapest out of other email marketing competitors like Mailchimp, GetResponse and MailerLite.
Email Octopus is trusted by over 53,000 organisations around the world and has sent over 11 billion emails to date! A pretty big accomplishment for a business that was recently started in 2014.
EmailOctopus has a free Starter plan that allows you to manage up to 2,500 subscribers and send up to 10,000 emails every single month! This plan also comes with Basic support.
All in all, EmailOctopus equips you with everything you need in order to get the most out of your email marketing campaigns.
10. SendPulse
SendPulse goes a step further than just email marketing as it is a multi-channel marketing automation platform. It offers email marketing, SMS, Chatbots, and Web push notifications (something that I haven’t seen offered by other marketing automation platforms).
SendPulse goes above and beyond and boasts of being able to predict the best time and channel for each subscriber so you can deliver your message at the right place at the right time. This is all in an effort to help you increase your open rate and your conversion rates.
SendPulse has a Free plan like all the other email marketing tools mentioned on this list. However, this Free plan only allows you to send 15,000 emails to up to 250 subscribers. That being said I must say the plans are pretty affordable.
All in all, SendPulse is for the online business owner that wants a bit more than just email marketing.
11. CleverReach
CleverReach is an email marketing tool founded in 2007 that has grown to over 270,000 subscribers worldwide including some of your favorite brands like Spotify, DHL, Foodwatch, and Amnesty International.
Moreover, CleverReach has a WIDE range of features including a newsletter editor, a/b split testing features, email automation, and reporting & tracking features.
CleverReach has a Free plan however it only allows you to send 1000 emails per month to 250 recipients. This Free plan also gives you access to one list, one user account, one campaign, and basic reporting.
All in all, CleverReach provides a robust email marketing solution that allows you to begin sending out your emails efficiently and effectively.
12. Benchmark
Benchmark is an email marketing tool that gives you all of the tools you need in order to send automated emails and build a relationship with your audience.
Benchmark has a ton of cool features like marketing automation, lead generation, landing pages, and a wide range of integrations.
Benchmark has a Free plan but it only allows you to send up to 250 emails per month which is kind of disappointing since the other email marketing tools listed allow you to do way more than that.
With this Free plan, you get access to basic email marketing, marketing automation, lead generation, and basic reporting, and basic support.
All in all, regardless of the fact that the Free plan doesn’t give you much space to breathe it still provides you with the necessary features you need in order to create and send compelling campaigns.
What is the best free email marketing tool?
I have to say that in my opinion, the best free email marketing tool would have to be MailerLite because of its cheap price and wide range of features. If you are a beginner then I believe MailerLite would be a great place for you to start!
To read the full in-depth review of MailerLite click here.
Comparisons
Here we have some comparisons comparing some of the best free email marketing tools mentioned above.
